The messaging App " WHATSAPP " has now gotten more attention than before, just after the number one social media Facebook, purchase the message service app.The purchase by Facebook have paved ways for mobile phones usage of advertising of products and services. With the availability of what'sapp have created ways for easy communications between friends and other business owners. By using customized messages with the app,have pave way for brands and companies to advertised their products and services to maximize profits and benefit.
FOR INTERACTION PURPOSE.
The app can be used as a medium or as tool for easy communication , from person to person of mutual friendship, i.e for those who are familiar with each other. You can as well make use of whatsapp to share and send video, pictures and voice note of your new contents or product to your end users. The process of sharing the above mentioned list,will built more confidence in your client or customers mind if the interaction is one on one interaction and not a group communication.
YOU NEED TO CREATE A COMMUNITY OF PEOPLE WITH THE SAME VISION.
You need to make use of this, by creating groups for people base on their interest, location, idea and if possible ages,for your potential buyer or clients. You can as well limit or create the numbers of people you want in a particular group,either 50-100 people. After all this in place you can start to send messages to the distinctive group.
OU NEED ORGANIZATION.
You can create group on the app to organized people, by simply creating workshop group and by sharing this workshop notice to your friend and prospective buyer,by also asking them to share with their friends and colleague who also have passion towards such kind of workshop will definately add more individual to the group thereby increasing your reach.
UPLOADING PICTURE/STATUS UPDATES.
Pictures can also help in marketing your products,this can be achieve by sending message with picture attached to it,this will entice your clients more as most people like this, you can as well make use of your status to communicate to your user's and client, by changing your status to your product details or simply putting a link to any webpage of your product and services. For easy promotion of your product/service.
Must Read :- what you need not to do on social media sites.
CONTENT SHARING SIZE.
You know we are all human, must especially in Nigeria where the cost of data by our network providers is very costly for an ordinary country man to buy ,be it from Airtel,Mtn,Glo and Etisalat ; You need to be mindful of the size of any content you are sharing to your groups.At most 5mb is ok! .If you are sharing picture and video higher than 7mb you might have little problem in your targets.
WHATSAPP AS A MARKETING TOOL.
You can easily advertised your services on this chatting app easily without much difficulty, because its easy and straight forward to be use by almost every person that have the app on their phone. Bellow are the task of whatsapp on social marketing.
EASY ENGAGEMENT WITH CLIENT.
This app is so flexible that it creates easy engagements with the users, you can easily share content to your customers or client be it a written content, videos ,voice note or even pictures which can clarify things to the end users.With the abilities to makes calls with the app ,your clients will have confidence in you because they can call you and get better response.The also allow you to be able to share your location through the help of Google map GPS. Which can proved trustworthy.
LOW BUDGETING FOR ADVERTISING.
You know as an upcoming marketer ,who's services or product is just getting started may have little or no money to advertise their products on other social media website. But don't worry if you fall under this category as you can venture in and make use of WHATSAPP to promote and market your products to the people around you and at large. It only require a little token of $0.09 on a yearly bases , in which i believe you can afford.
POPULARITY OF YOUR SERVICE.
By making use of the application in the best way can push your product / service to the world, which will difinately bring in higher return's , if you've not be making use of whatsapp to promote your product / service please start now. If you find this article educative enough please share.
